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Bring your alloy wheels back to their best

Scuffs, scratches and kerb damage can leave your alloy wheels looking tired. At The Diamond Wheelhub, we specialise in alloy wheel refurbishment and diamond cutting to restore their appearance. The Diamond Wheelhub, part of Startin Group, provides professional alloy wheel refurbishment and diamond cutting from our specialist centre in Worcester.

Using specialist equipment, experienced technicians and professional repair techniques, we can restore the appearance of your alloy wheels and help get them looking their best again. 

Call us on 07414 488 812

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Our Alloy Wheel Services

Expert diamond-cut refurbishment by experienced technicians, with most repairs completed within 24 hours depending on the work required, plus a 3-month guarantee* for added peace of mind.

Alloy Wheel Refurbishment

Restore the appearance of damaged or worn alloy wheels with our professional refurbishment service. Our technicians assess the condition of your wheel before preparing and repairing damaged areas and applying the appropriate paint and lacquer to achieve a high-quality finish.

Ideal for: Kerb damage, Scratches, Scuffs and scrapes, Paint damage, Light corrosion, General wear and tear

Kerb, Scratch & Scuff Repairs

It only takes one kerb or a tight parking space to leave an alloy wheel looking worse for wear.

Our technicians can assess light to moderate cosmetic damage including kerbing, scratches and scuffs and recommend the appropriate repair to restore the wheel's appearance.

Diamond Cut Alloy Wheel Refurbishment

Diamond-cut alloys have a distinctive high-shine finish created by removing an extremely fine layer from the face of the wheel. Restoring this finish requires specialist equipment and precision.

Our team uses dedicated diamond-cutting technology to carefully restore eligible wheels while retaining their distinctive appearance. Each wheel is inspected before work begins to ensure diamond-cut refurbishment is suitable.

Tyres

Need new tyres at the same time?

We work with a range of tyre suppliers and can help source tyres across a wide selection of sizes, allowing you to take care of your wheels and tyres together.

Our team can help you explore suitable options for your vehicle, driving needs and budget. 

Price Guide

Service Up to 17″ 18–19″ 20–21″ 22″+
Diamond-cut refurbishment £102 £105 £115 £125
Full set – diamond cut (4 wheels) £380 £400 £440 £480

 

Prices shown are starting prices. Subject to inspection.

What type of alloy wheel damage can we repair?

Not sure whether your wheel can be repaired? Send us some photographs and we'll advise you on the most appropriate next step.

Kerb Damage

Kerbing is one of the most common causes of alloy wheel damage. It can leave scratches, scuffs and gouges around the face or edge of your wheel.

Depending on the severity of the damage, our technicians may be able to refurbish the affected area and restore the appearance of the wheel.

Light Corrosion

Damage to the protective finish of an alloy wheel can expose the surface underneath and allow corrosion to develop.

Where suitable, our team can assess light corrosion and advise whether refurbishment is possible.

Scratches & Scrapes

From tight parking spaces to everyday road use, scratches and scrapes can quickly build up and leave your alloys looking tired.

Our team can assess the damage and determine the best way to restore the finish.

Diamond Cut Discolouration

Diamond-cut wheels can become discoloured or begin to show signs of corrosion beneath the lacquer.

Our specialist diamond-cutting process may be able to restore the distinctive finish, subject to an inspection of the wheel.

Our work

From kerbed and scratched alloys to tired diamond-cut finishes, see how our technicians transform damaged wheels.

Trade alloy wheel refurbishment

Professional alloy wheel repairs for trade customers

We also work with automotive retailers, fleets and other trade customers requiring regular professional alloy wheel refurbishment.

Our trade service combines specialist repairs, competitive trade pricing and an efficient turnaround to help get vehicles prepared and back into stock.

If your business regularly requires alloy wheel or diamond-cut refurbishment, speak to our team about opening a trade account.


We can repair many forms of light to moderate cosmetic alloy wheel damage, including kerbing, scratches, scuffs and some light corrosion or diamond-cut discolouration.

We are currently unable to repair buckled or cracked wheels, heavy corrosion, chrome wheels or split rims.

If you're unsure, send us photographs of your wheel and we'll be happy to advise.

Potentially. Diamond cutting removes a very fine layer from the wheel, which means there is a limit to how many times a wheel can safely be refurbished.

Our technicians will assess the wheel before carrying out any work and advise whether another diamond-cut refurbishment is suitable.

Most repairs are completed within 24 hours. However, times can vary depending on the type of damage, the finish required and the number of wheels being refurbished.

We'll advise you on the expected turnaround before work begins.

No. We currently use a professional wet-coat paint system for our alloy wheel refurbishment.

Yes. We work with a number of tyre suppliers and can help source tyres across a range of brands and sizes.

We currently specialise in alloy wheel refurbishment rather than replacement wheels. Our team can assess your wheel and advise whether refurbishment is suitable.

We recommend avoiding cleaning your wheels for at least seven days following refurbishment.

After this, use a dedicated wheel shampoo or gentle acid-free wheel cleaner with a soft brush or microfibre wash mitt. Avoid harsh chemicals that could damage the finish.

For drivers searching for Diamond Wheel Hub, alloy wheel repair near me, diamond cut wheel repair, alloy wheel refurbishment, wheel repair Worcester, wheel repair Redditch, diamond cut alloy wheels, scuffed alloy wheel repair, kerb damage repair or alloy wheel specialists, Startin Group is here to help. Our teams can support customers with professional advice, wheel care, refurbishment guidance and aftersales support to help keep your vehicle looking its best.

Finance Disclosure

Startin Group Ltd and Thomas Startin Junr Ltd are Appointed Representatives of Automotive Compliance Ltd, who is authorised and regulated by the Financial Conduct Authority (FCA No 497010). Automotive Compliance Ltd's permissions as a Principal Firm allows Startin Group Ltd, Thomas Startin Junr Ltd to act as a credit broker, not as a lender, for the introduction to a limited number of lenders and to act as an agent on behalf of the insurer for insurance distribution activities only.

We can introduce you to a selected panel of lenders, which includes manufacturer lenders linked directly to the franchises that we represent. An introduction to a lender does not amount to independent financial advice and we act as their agent for this introduction. Our approach is to introduce you first to the manufacturer lender linked directly to the particular franchise you are purchasing your vehicle from, who are usually able to offer the best available package for you, taking into account both interest rates and other contributions. If they are unable to make you an offer of finance, we then seek to introduce you to whichever of the other lenders on our panel is able to make the next best offer of finance for you. Our aim is to secure the best deal you are eligible for from our panel of lenders. Lenders may pay a fixed commission to us for introducing you to them, calculated by reference to the vehicle model or amount you borrow. Different lenders may pay different commissions for such introductions, and manufacturer lenders linked directly to the franchises that we represent may also provide preferential rates to us for the funding of our vehicle stock and also provide financial support for our training and marketing. But any such amounts they and other lenders pay us will not affect the amounts you pay under your finance agreement, all of which are set by the lender concerned. If you ask us what the amount of commission is, we will tell you in good time before the Finance agreement is executed. All finance applications are subject to status, terms and conditions apply, UK residents only, 18’s or over. Guarantees may be required

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Thomas Startin Junr Ltd- Company Number 00300464. Startin Group Ltd- Company Number 00543964. FCA No. 521602. Registered in England & Wales. Registered Office: Address: Far Moor Lane Coventry Highway, Redditch, Worcestershire, B98 0SD.   Data Protection No: Z4981084, ZA013456